Volvo Ocean Race
In addition to the sea of boats, a sea of blue and pink was also part of the picturesque and vibrantly alive Newport, Rhode Island landscape during Volvo Ocean Race’s mid May stopover.

Upon arrival in the seaside pinnacle port, I was quite proud to identify the pink and blue evidence of Team SCA. The only professional all female team in the prestigious race was marked by a stunning clothing collection of royal blue with crimson pink detailing.
 
Along my strolls through Newport, I pointed out at people (in my head) which I assumed to be members of the team. No wait, there is another team member on that side of the brightly spring flowered cascading treed Thames Street. -Wow! I further thought, I am in the midst of one of the greatest professional women sailing teams and their team is really extensive.

As my star struck eyes began to digest surroundings a little better, I started to distinguish the marketing prowess and the support of one of the most ethically minded and motivating teams currently navigation the globe.   I, too, was caught up in the pink and blue clothing team member look - and proudly wore it, in support of global sailing with a special message for women worldwide.  Their inspiring message can be further explored at http://www.sca.com/en/about_sca/sca-in-the-volvo-ocean-race/

This was marketing at its best - the depth of marketing efforts and understanding of the ethical and moral mandates by Team SCA put this stopover location on fire.

On corporate brand awareness, sometimes we are skeptical, sometimes we embrace; however from an unbiased point of view, I am pleased to point out Volvo was undoubtedly the strong big brother of the Volvo Ocean Race committee allowing this to happen - they deserve our recognition and gratitude.

As a 5 star guest of Volvo, I can attest they made things happen - much like their efforts across the globe as a powerful leader in marine and industrial engines including marine propulsion systems, redefined luxury vehicles and powerful commercial generators since 1907.

Too many sponsors to mention during this high performance stop over, but it is the combination of corporate giants like Volvo Penta and SCA that make top level sailing accessible and allow dreams to flourish for both elite sailors and common folk sailors. Over 100,000 visitors enjoyed the VOR race village experience - and it could be imagined blue and pink clad kool aid stands were standing out in the sea of crowds.  

If you want to order your own kool aid – visit http://www.hellyhansen.com/training/athlete/team-sca/
 
Thank you for the kool aid - it was delicious and I want more.

-Ellen MacPhail

@WaveSkills
www.facebook.com/WaveSkills

 

Related Articles

Boat Reviews

  • Prev
The Oceanis Yacht 54, younger sister of the Oceanis 62, embodies the innovation that has always ...
Beneteau announces the launch of the latest addition to the Antares range! With a length overall of ...
I had been looking forward to a sea trial aboard the Greenline 33 because I was hoping it would ...
New at the end of 2019, the 58 Salon Express design features large windows to flood the living ...
No wonder this is one of Regal’s best-selling boats; the Regal 33 Express offers amazing ...
The newest member of Beneteau’s Gran Turismo line is the GT 36 and this yacht brings the style and ...
With a philosophy of quality and 'doing things right Ranger Tugs launches the all new R-25 at the ...
The new Beneteau Swift Trawler 41 renews the spirit of the practical seaworthy cruiser. The ...
The Canadian Yachting test crew last week had the opportunity to run the Bavaria S36 HT at St ...

CY Virtual Video Boat Tours

Virtual Boat ToursWe all love boats and nothing can break us up! So, what better way to spend our time than looking at interesting boats and going aboard in a virtual ride or tour. We have asked our friends at various dealers and manufacturers to help us assemble a one-stop online resource to experience some of the most interesting boats on the market today. Where the CY Team has done a review, we connect you to that expert viewpoint. If you can’t go boating, you can almost experience the thrill via your screen. Not quite the same, but we hope you enjoy our fine tour collection.

 

Read more about the CY Virtual Boat Tours....................

AXOPAR 37 XC

 

Axopar 37 XCWhole new ball game…

 

Set aside your assumptions and expectations for a few minutes while we try to describe the new Axopar 37 XC that made its American debut at the 2020 Miami International Boat Show. This boat represents a whole new ball game in terms of design, performance, seakeeping and functionality. In fact, I’d say it takes a ‘clean sheet of paper’ approach to boating – it’s that different.

Read More about the Axopar 37 XC..................

Destinations

  • Prev
History: right after gym and just before chemistry class. Fifty minutes of naming the prime ...
On May 19, the New York State Canal Corporation today announced an updated opening schedule for the ...
If you have four hours to enjoy a fine tour of one of Canada’s most interesting waterways (let’s ...
Boom & Batten Restaurant is suspended over the water adjacent to the Songhees Walkway and ...
Provincial Boat Havens are those special places to drop anchor in British Columbia’s West Coast and ...
NW Explorations, a Bellingham, Washington-based yacht charter, brokerage, and marine services ...

Exiting Hogs BackBy John Morris

History: right after gym and just before chemistry class. Fifty minutes of naming the prime ministers by date and looking out the window. Who knew it was actually interesting.

And in some ways it hardly matters because the Rideau Waterway is just so amazingly beautiful. Driving your boat through the locks is wonderful fun for kids of all ages (adult kids, too) and the scenery is sensational. The history is a huge bonus however, and worth understanding from both as a political lesson and from an engineering perspective.

Read more about The Rideau...........


Lifestyle

  • Prev
Schooner Cove Yacht Club through their staff Capt. and other volunteers organize cruises so members ...
With things the way they are, a whole new batch of Canadians are discovering that boating is IT! ...
Recently while admiring the boats in Victoria Harbour my eyes locked into a 58ft yacht named ...
The 38.1m / 125' motor yacht, custom built in 1930 by Boeing of Canada and last refitted ...
This interesting shot is one you will remember. It comes to POTW from our pal, photographer and ...
Unknown to us at the time, the quest for VIA-MARA started in 1973 when I saved the back cover of a ...
You will find that many of the yachts travelling up and down the BC Coast have Sea Kayaks on board. ...
The Council of British Columbia Yacht Clubs with over 50 yacht club members has become the voice of ...
Classic boat restoration expert and wooden boat builder Stan Hunter recently sent us this great ...
In Mid June, a floatplane plunged into Constance Bay on the Ottawa River after two planes collide ...

DIY & How to

  • Prev
One of the Great Lakes’ best known tall ships, sail training vessel TS Playfair, will soon be ...
My Dad is not a mechanical guy. He is educated and well-read, and handy around the house – but not ...
I was cleaning up my workbench the other day. My eyes then scanned across my workbench and fell on ...
July and August  in Canada are the months of boating. People are on the water – exploring, ...
Boating together with the kids as a family can be a most enjoyable activity. Because people, ...
I get a lot of calls for electrical repairs. Not upgrades or installations – the requests are to ...
Many boats are now on the water after a COVID-imposed hiatus – and with a shortened ‘prep’ period, ...
Wooden boat production in the 1940’s and 50’s was epitomized by expert craftsmanship, beautifully ...
Wrapping your hull with marine vinyl wrap instead using traditional marine paint seems like a new ...
Boating safety is always—always—a critical consideration whenever you push off the dock, but with ...

The BucketI was cleaning up my workbench the other day. My eyes then scanned across my workbench and fell on ‘the bucket’. Everyone has a one. On a boat, it’s usually in a cockpit lazarette. It’s full of old paint cans and half-used tubes of caulking. There might be some white grease, painters tape or epoxy in there, too. I take my bucket everywhere and it’s full of all sorts of tubes of grease and sealants and adhesives.

I thought to myself that I should probably sort through the bucket and get rid of the stuff that isn’t useful. I quickly realized, though, that each of the items in my bucket (except that had gone bad) were useful, and each is used for a particular job.

Read more about The Bucket..........

 

  

Marine Products

  • Prev
ShockAlarm is a floating, continuously monitoring alarm that protects your family and friends from ...
The Airhead Thrust is an out-of-this-world thrill ride.  Get your wetsuite out and get ready ...
Airhead Recreational Kayak is perfect for cruising boaters at anchor.  Stow it, inflate and ...
To help keep those aboard safe, critical equipment such as the compass must hold up in the rough ...
The Boating HD Marine & Lakes app from Navionics is an excellent resource to help plan your ...
Dive tanks are notoriously difficult to stow on a boat and can be outright dangerous if left ...
Waterways around the world are increasingly becoming choked with plastic trash. To stem the ...
QuenchSea is an up and coming low-cost, portable, manually-powered device that instantly turns ...
The Big Orange Original Filter is connected to the vent line leaving your boats holding tank.  ...
The Cablemaster Model CM-7 is a solid when it comes to handling and storing bulky 50 amp power ...